Podcasts with Ads

Tower Records, attempting to find a new path
as its music business faces competition with iTunes is planning to release free
podcasts with ads to draw people back to Tower stores and its online
site.

Tower Records is planning on distributing free podcast music tagged with commercials at the beginning and end as an attempt to drive young adults to the Tower website and storefronts. Tower, which is in chapter eleven bankruptcy, is looking for a way to re-connect with its core customer base while

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