The Life Cycle of the iPod

A spate of articles the past several weeks assess the life-cycle of the iPod. It’s an endless circle. Innovation, acceptance, demand for something new. It’s the story of consumer culture. It’s only cool as long as it’s unique. When everyone has it, it’s time to move on. As quickly as the new “in” thing is accepted, it’s out. Something new must take its place, and so it goes. Desire is never satiated. It’s either an innovator’s dream–or nightmare. How to keep up with the never-ending demand for the next new thing.

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